How the Street's calls on brokers & exchanges played out
Sell-side price targets on brokers & exchanges names over the last two years, checked over each firm's own horizon: 128 of 392 resolved targets (33%) were reached while they stood, 249 were replaced by the same firm first, and 15 fell short at their deadline.
5 names · 18 firms with 8+ resolved targets here · checked through 2026-10-29. Rebuilt every morning.
Firm by firm on brokers & exchanges
| # | Firm | Targets reached | Replaced early | Short | Resolved | Ratings vs sector | Names |
|---|---|---|---|---|---|---|---|
| 1 | Barclays | 13 (19%) | 56 | 0 | 69 | 3 of 4 | CME HOOD IBKR ICE SCHW |
| 2 | Morgan Stanley | 6 (14%) | 36 | 0 | 42 | 1 of 2 | CME HOOD ICE SCHW |
| Piper Sandler | 12 (50%) | 12 | 0 | 24 | 3 of 4 | CME HOOD IBKR ICE SCHW | |
| Needham | 10 (53%) | 9 | 0 | 19 | 1 of 1 | HOOD | |
| Goldman Sachs | 12 (67%) | 6 | 0 | 18 | 3 of 3 | HOOD IBKR ICE SCHW | |
| Truist Securities | 2 (11%) | 16 | 0 | 18 | 1 of 1 | HOOD SCHW | |
| TD Cowen | 4 (24%) | 13 | 0 | 17 | 0 of 1 | CME ICE SCHW | |
| UBS | 2 (12%) | 15 | 0 | 17 | 2 of 3 | CME IBKR ICE SCHW | |
| JMP Securities | 6 (38%) | 8 | 2 | 16 | 2 of 2 | HOOD SCHW | |
| JPMorgan | 5 (36%) | 9 | 0 | 14 | 2 of 3 | CME HOOD ICE SCHW | |
| Keefe, Bruyette & Woods | 6 (43%) | 7 | 1 | 14 | 2 of 2 | CME HOOD IBKR ICE SCHW | |
| Citigroup | 9 (69%) | 3 | 1 | 13 | 2 of 3 | CME HOOD IBKR SCHW | |
| Wells Fargo | 2 (18%) | 9 | 0 | 11 | 1 of 1 | CME HOOD IBKR ICE SCHW | |
| Cantor Fitzgerald | 6 (54%) | 5 | 0 | 11 | 1 of 1 | HOOD | |
| Mizuho | 4 (36%) | 7 | 0 | 11 | 1 of 1 | HOOD | |
| KeyBanc | 6 (54%) | 5 | 0 | 11 | 1 of 1 | HOOD | |
| Deutsche Bank | 6 (60%) | 3 | 1 | 10 | 2 of 2 | CME HOOD ICE SCHW | |
| Bank of America | 1 (12%) | 5 | 2 | 8 | 3 of 5 | CME HOOD IBKR ICE SCHW |
Numbered firms have 30+ resolved targets in this sector and are ordered by the share reached; the rest are listed by volume, unranked. A record inside one sector is a slice of a slice: none of these counts is a measure of skill, and none carries a letter. How targets and ratings are checked →
The names
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How calls are checked
Every call is checked on the firm's own terms. A price target is followed until its own deadline (12 months unless the firm publishes a different horizon) and ends as reached (the stock closed at or beyond it while it stood), replaced (the same firm set a new target first) or short at deadline. A rating is compared with the stock's sector SPDR ETF on total return over the rating's life, because most big-firm ratings are relative: Overweight means "beat its peers", not "go up". Hold-type ratings are tracked, not graded. A firm is numbered only with 30+ resolved targets, and a letter prints only for a firm's whole record where an exact test separates it from a coin flip. None of this is a verdict on anyone's skill, and one day is never a grade. The full method →
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