Scorecard › COST
COST analyst scorecard · Costco
61 rating changes on COST in the last 12 months. 60% of bullish calls were right at 30 days. Street grade C on 44 scored calls. Consensus target $1072, 17% above the last close.
Graded through 2026-09-14 · last close $919.47 (2026-09-14). Rebuilt every morning.
Street grade
C 59.1%
Rating changes, 12 mo
61
Bullish calls right at 30d
60.5% of 43
Bearish calls right at 30d
—
Consensus target
$1072 +16.6%
Firms covering
35
Price targets hit (90d)
24.6% of 57
Holds on COST, read: 0 cut to or raised to Hold (graded as the change) · 2 Holds whose target leaned 10%+ one way (graded that way) · 15 true Holds, not graded.
The 3 upgrades on COST came after an average -2.6% move in the prior 30 days, and the stock averaged +14.0% in the 90 days after.
Firm by firm
| Firm | Calls | Scored | Right | Accuracy | Grade | Avg 30d | Avg 90d | Latest | Date | Target |
|---|---|---|---|---|---|---|---|---|---|---|
| JPMorgan | 6 | 6 | 4 | 66.7% | B | +1.7% | +2.5% | Overweight | 2026-07-09 | $1100 |
| Telsey Advisory Group | 14 | 14 | 8 | 57.1% | C | +1.4% | +3.7% | Outperform | 2026-04-09 | $1135 |
| BTIG | 5 | 4 | 2 | 50.0% | C | +0.3% | -2.1% | Buy | 2026-09-03 | $1125 |
| Truist Securities | 3 | 1 | 1 | — | — | +0.8% | -3.2% | Hold | 2026-05-29 | $1011 |
| Mizuho | 3 | 2 | 2 | — | — | +3.1% | +4.5% | Outperform | 2026-02-03 | $1065 |
| Evercore ISI Group | 2 | 2 | 2 | — | — | +2.4% | -0.9% | Outperform | 2026-02-10 | $1050 |
| Bernstein | 2 | 2 | 2 | — | — | +4.1% | +4.4% | Outperform | 2025-12-12 | $1146 |
| BMO Capital | 1 | 1 | 1 | — | — | +2.0% | -2.6% | Outperform | 2026-03-06 | $1315 |
| Northcoast Research | 1 | 1 | 1 | — | — | +12.8% | +11.7% | Buy | 2025-12-24 | $1100 |
| Goldman Sachs | 1 | 1 | 1 | — | — | +6.6% | +13.4% | Buy | 2025-12-12 | $1171 |
| Baird | 1 | 1 | 1 | — | — | +6.6% | +13.4% | Outperform | 2025-12-12 | $1000 |
| Oppenheimer | 3 | 3 | 1 | — | — | -4.0% | -4.4% | Outperform | 2026-05-19 | $1160 |
| DA Davidson | 9 | 1 | 0 | — | — | -0.3% | -1.2% | Neutral | 2026-09-03 | $1000 |
| Wells Fargo | 3 | 0 | 0 | — | — | +3.7% | +2.3% | Equal-Weight | 2026-04-09 | $1000 |
| Freedom Broker | 1 | 0 | 0 | — | — | — | — | Buy | 2026-09-08 | $1030 |
| TD Cowen | 1 | 1 | 0 | — | — | -1.2% | -2.3% | Buy | 2026-06-03 | $1175 |
| Bank of America | 1 | 1 | 0 | — | — | -1.0% | -2.3% | Buy | 2026-05-29 | $1200 |
| UBS | 1 | 1 | 0 | — | — | -11.4% | -10.5% | Buy | 2026-05-20 | $1275 |
| Roth Capital | 1 | 1 | 0 | — | — | +10.5% | +16.4% | Sell | 2025-12-15 | $769 |
| Argus Research | 1 | 1 | 0 | — | — | -0.5% | -5.3% | Buy | 2025-09-29 | $1200 |
| Citigroup | 1 | 0 | 0 | — | — | -0.5% | -5.3% | Neutral | 2025-09-29 | $990 |
Dimmed rows have fewer than 4 scored calls on COST — too few to grade.
Every call, last 12 months
| Date | Firm | Change | Action | Graded as | Price at call | Run before | +30d | +60d | +90d | Target · 90d check | Hit |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 2026-09-08 | Freedom Broker | Hold → Buy | upgrade | Bullish | $910.18 | -4.0% | — | — | — | $1030 | pending |
| 2026-09-03 | DA Davidson | Neutral → Neutral | maintained | True hold · target +8% | $925.41 | -2.4% | — | — | — | $1000 | not graded |
| 2026-09-03 | BTIG | Buy → Buy | reiterated | Bullish | $925.41 | -2.4% | — | — | — | $1125 | pending |
| 2026-07-09 | JPMorgan | Overweight → Overweight | maintained | Bullish | $912.97 | -5.7% | +4.4% | -0.3% | — | $1100 | ✓ |
| 2026-06-04 | DA Davidson | Neutral → Neutral | maintained | True hold · target +2% | $972.35 | -4.3% | -2.3% | -1.9% | -4.5% | $1000 missed | not graded |
| 2026-06-03 | TD Cowen | Buy → Buy | reiterated | Bullish | $961.83 | -5.0% | -1.2% | -0.8% | -2.3% | $1175 missed | ✗ |
| 2026-06-01 | DA Davidson | Neutral → Neutral | maintained | True hold · target +5% | $946.11 | -6.5% | -2.3% | +0.6% | -0.2% | $1000 missed | not graded |
| 2026-05-29 | DA Davidson | Neutral → Neutral | maintained | True hold · target +4% | $956.32 | -4.2% | -1.0% | +1.1% | -2.3% | $1000 missed | not graded |
| 2026-05-29 | Bank of America | Buy → Buy | maintained | Bullish | $956.32 | -4.2% | -1.0% | +1.1% | -2.3% | $1200 missed | ✗ |
| 2026-05-29 | Truist Securities | Hold → Hold | maintained | True hold · target +5% | $956.32 | -4.2% | -1.0% | +1.1% | -2.3% | $1011 missed | not graded |
| 2026-05-29 | BTIG | Buy → Buy | reiterated | Bullish | $956.32 | -4.2% | -1.0% | +1.1% | -2.3% | $1125 missed | ✗ |
| 2026-05-20 | UBS | Buy → Buy | maintained | Bullish | $1074.01 | +7.6% | -11.4% | -12.9% | -10.5% | $1275 missed | ✗ |
| 2026-05-19 | Oppenheimer | Outperform → Outperform | maintained | Bullish | $1094.32 | +9.4% | -13.1% | -14.5% | -12.9% | $1160 missed | ✗ |
| 2026-04-10 | DA Davidson | Neutral → Neutral | maintained | True hold · target +0% | $998.47 | +0.6% | +0.1% | -3.0% | -8.6% | $1000 missed | not graded |
| 2026-04-09 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $1032.03 | +3.5% | -3.1% | -5.5% | -7.7% | $1135 missed | ✗ |
| 2026-04-09 | Wells Fargo | Equal-Weight → Equal-Weight | maintained | True hold · target -3% | $1032.03 | +3.5% | -3.1% | -5.5% | -7.7% | $1000 hit | not graded |
| 2026-03-31 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $996.43 | -1.4% | +1.8% | -5.0% | -5.0% | $1125 missed | ✓ |
| 2026-03-06 | JPMorgan | Overweight → Overweight | maintained | Bullish | $998.10 | +2.0% | +2.0% | +1.8% | -2.6% | $1060 missed | ✓ |
| 2026-03-06 | BMO Capital | Outperform → Outperform | maintained | Bullish | $998.10 | +2.0% | +2.0% | +1.8% | -2.6% | $1315 missed | ✓ |
| 2026-03-06 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $998.10 | +2.0% | +2.0% | +1.8% | -2.6% | $1125 missed | ✓ |
| 2026-03-06 | DA Davidson | Neutral → Neutral | maintained | True hold · target +0% | $998.10 | +2.0% | +2.0% | +1.8% | -2.6% | $1000 hit | not graded |
| 2026-03-06 | Truist Securities | Hold → Hold | maintained | True hold · target -2% | $998.10 | +2.0% | +2.0% | +1.8% | -2.6% | $977 hit | not graded |
| 2026-03-06 | BTIG | Buy → Buy | maintained | Bullish | $998.10 | +2.0% | +2.0% | +1.8% | -2.6% | $1125 missed | ✓ |
| 2026-03-05 | BTIG | Buy → Buy | reiterated | Bullish | $982.57 | +0.5% | +3.7% | +3.1% | -2.1% | $1115 missed | ✓ |
| 2026-02-10 | Evercore ISI Group | Outperform → Outperform | maintained | Bullish | $971.23 | +5.0% | +3.3% | +1.0% | +2.9% | $1050 hit | ✓ |
| 2026-02-09 | JPMorgan | Overweight → Overweight | maintained | Bullish | $997.59 | +7.9% | -0.5% | +0.1% | +0.2% | $1050 hit | ✗ |
| 2026-02-05 | DA Davidson | Neutral → Neutral | maintained | True hold · target +1% | $989.29 | +11.3% | +1.6% | +3.0% | +0.7% | $1000 hit | not graded |
| 2026-02-05 | Wells Fargo | Equal-Weight → Equal-Weight | maintained | True hold · target -4% | $989.29 | +11.3% | +1.6% | +3.0% | +0.7% | $950 hit | not graded |
| 2026-02-05 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $989.29 | +11.3% | +1.6% | +3.0% | +0.7% | $1100 missed | ✓ |
| 2026-02-03 | Mizuho | Outperform → Outperform | maintained | Bullish | $977.92 | +14.4% | +0.5% | +4.2% | +3.6% | $1065 hit | ✓ |
| 2026-02-02 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $968.36 | +13.3% | +4.0% | +5.2% | +4.6% | $1100 missed | ✓ |
| 2026-01-08 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $915.31 | +3.0% | +9.0% | +9.8% | +12.6% | $1100 close | ✓ |
| 2026-01-05 | Mizuho | Neutral → Outperform | upgrade | Bullish | $875.74 | -2.1% | +11.7% | +14.0% | +16.3% | $1000 hit | ✓ |
| 2026-01-02 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $854.50 | -7.3% | +13.3% | +17.9% | +18.8% | $1100 close | ✓ |
| 2025-12-24 | Northcoast Research | Neutral → Buy | upgrade | Bullish | $871.86 | -1.6% | +12.8% | +13.1% | +11.7% | $1100 missed | ✓ |
| 2025-12-19 | Wells Fargo | Equal-Weight → Equal-Weight | maintained | True hold · target +5% | $855.62 | -3.9% | +12.7% | +18.3% | +13.9% | $900 hit | not graded |
| 2025-12-15 | Roth Capital | Neutral → Sell | downgrade | Bearish | $860.56 | -6.8% | +10.5% | +18.4% | +16.4% | $769 missed | ✗ |
| 2025-12-12 | JPMorgan | Overweight → Overweight | maintained | Bullish | $884.47 | -3.2% | +6.6% | +9.8% | +13.4% | $1027 hit | ✓ |
| 2025-12-12 | Goldman Sachs | Buy → Buy | maintained | Bullish | $884.47 | -3.2% | +6.6% | +9.8% | +13.4% | $1171 missed | ✓ |
| 2025-12-12 | Baird | Outperform → Outperform | maintained | Bullish | $884.47 | -3.2% | +6.6% | +9.8% | +13.4% | $1000 hit | ✓ |
| 2025-12-12 | Bernstein | Outperform → Outperform | maintained | Bullish | $884.47 | -3.2% | +6.6% | +9.8% | +13.4% | $1146 missed | ✓ |
| 2025-12-12 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $884.47 | -3.2% | +6.6% | +9.8% | +13.4% | $1100 close | ✓ |
| 2025-12-04 | DA Davidson | Neutral → Neutral | maintained | Leans bullish · Neutral, target +11% | $895.86 | -4.8% | -2.2% | +8.1% | +12.4% | $1000 hit | ✗ |
| 2025-12-04 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $895.86 | -4.8% | -2.2% | +8.1% | +12.4% | $1100 close | ✗ |
| 2025-12-01 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $911.96 | +0.1% | -5.4% | +3.1% | +10.0% | $1100 missed | ✗ |
| 2025-11-06 | JPMorgan | Overweight → Overweight | maintained | Bullish | $923.58 | +1.0% | -3.9% | -5.2% | +5.9% | $1025 hit | ✗ |
| 2025-11-06 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $923.58 | +1.0% | -3.9% | -5.2% | +5.9% | $1100 missed | ✗ |
| 2025-11-04 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $940.74 | +2.8% | -4.8% | -6.9% | +2.9% | $1100 missed | ✗ |
| 2025-11-03 | Oppenheimer | Outperform → Outperform | maintained | Bullish | $928.04 | +1.4% | -0.6% | -7.9% | +4.3% | $1050 missed | ✗ |
| 2025-10-15 | BTIG | Buy | initiated | Bullish | $954.99 | -0.5% | -3.4% | -9.9% | -1.4% | $1115 missed | ✗ |
| 2025-10-09 | Mizuho | Neutral → Neutral | maintained | True hold · target +0% | $942.89 | — | -2.9% | -5.9% | -6.4% | $950 missed | not graded |
| 2025-09-29 | Argus Research | Buy → Buy | maintained | Bullish | $916.87 | — | -0.5% | -0.4% | -5.3% | $1200 missed | ✗ |
| 2025-09-29 | Citigroup | Neutral → Neutral | maintained | True hold · target +8% | $916.87 | — | -0.5% | -0.4% | -5.3% | $990 missed | not graded |
| 2025-09-26 | Evercore ISI Group | Outperform → Outperform | maintained | Bullish | $915.95 | — | +1.5% | -2.4% | -4.7% | $1025 missed | ✓ |
| 2025-09-26 | Oppenheimer | Outperform → Outperform | maintained | Bullish | $915.95 | — | +1.5% | -2.4% | -4.7% | $1130 missed | ✓ |
| 2025-09-26 | Truist Securities | Hold → Hold | maintained | Leans bullish · Hold, target +12% | $915.95 | — | +1.5% | -2.4% | -4.7% | $1033 missed | ✓ |
| 2025-09-26 | Bernstein | Outperform → Outperform | maintained | Bullish | $915.95 | — | +1.5% | -2.4% | -4.7% | $1140 missed | ✓ |
| 2025-09-26 | DA Davidson | Neutral → Neutral | maintained | True hold · target +9% | $915.95 | — | +1.5% | -2.4% | -4.7% | $1000 missed | not graded |
| 2025-09-26 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $915.95 | — | +1.5% | -2.4% | -4.7% | $1100 missed | ✓ |
| 2025-09-26 | JPMorgan | Overweight → Overweight | maintained | Bullish | $915.95 | — | +1.5% | -2.4% | -4.7% | $1050 missed | ✓ |
| 2025-09-24 | Telsey Advisory Group | Outperform → Outperform | maintained | Bullish | $945.27 | — | -1.4% | -6.3% | -9.6% | $1100 missed | ✗ |
Interactive version with the price chart and target overlay: Scorecard tab on the dashboard. All covered names: index.
How the grading works
Every sell-side rating change from the last 365 days is priced the day it lands and checked again 30, 60 and 90 days later. A call is a hit when the stock moved in the called direction at 30 days. Buy- and Sell-side ratings call their own direction. A Hold is read, not waved through: a downgrade to Hold is graded as a bearish call and an upgrade to Hold as a bullish one, and a maintained Hold whose price target sits 10%+ above the price leans bullish (10%+ below, leans bearish) and is graded that way. A Hold with a target close to the price is a true Hold and is not graded at all. Every call with a price target also gets a target check 90 days later: hit (reached it or within 5%), close (covered at least half the distance) or missed. A firm's accuracy on a single name prints only after 4 scored calls, and a firm gets its own page only after 10 scored calls across every covered name — below that a percentage is noise. "Run before the call" is the stock's move over the 30 calendar days before the rating landed. Data: Yahoo Finance rating history and daily closes, rebuilt each morning. Nothing on this page is advice.
Get the 7 AM brief
The AM take, today's docket and the Street's calls — one email, weekdays, before the open.